Finding the Golden Needle in the Haystack

In real estate the old saying goes “LOCATION, LOCATION, LOCATION”. Selecting your site is the most important factor in your success in land development. In many markets the site choices are seemingly endless.

You have a great business plan but now need to make an astute site selection, one that will make or break your project. How do you objectively compare properties that are spread across a metro area…or worse, in multiple markets…to determine which has the best chance for success?

Your success depends on your ability to choose the right site for your projects. The business graveyard is filled with examples of smart people who had a great concept IN THE WRONG PLACE.

Would you feel more confident if you had a fully defined process to analyze each potential location? Have detailed analysis templates to be sure your decision is based on objective data? Know that your process is repeatable from project to project?

Be fully confident in your selection and future business success…let us help with your market analysis.

Our Site Selection professionals will work with you to document the characteristics of the people or businesses that make up your target market. We’ll develop a repeatable analysis model that will identify properties that meet your criteria including:

• Demographic profile — workday, evening/weekend or both.
• Traffic volume and pattern for your business.
• Customer drive time.
• Land value.
• Proximity of competing and complementary businesses.
• Custom criteria specific to your business.

Follow the lead of two of the largest and most successful real estate businesses in the world–McDonalds and Wal-Mart. Both are pioneers in the application of repeatable site selection profiles. Their ability to choose higher quality locations, faster than their competitors is one of the keys to their success.

Contact Us to discuss the site needs for your next project

Our Site Selection professionals will work with you to develop a selection model specifically for your business. Your knowledge of your business is critical to this process. Our approach is to work in collaboration with you by developing, testing, then improving your model.

Our most successful clients understand that they are developing a business growth tool. What we do is not right for every business, but if location is vital to your business and you’re focused on growing your business we may be able to help you.

To find out, contact us for a free 30-minute site selection consultation.